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3 Email Marketing Automation Campaigns You Should be Sending

By now, you’ve likely decided that your email marketing strategy needs campaign automation. After all, in 2018 great email marketing is about more than blasting your subscribers with promotional offers. And we’ve got the statistics to back that claim up: relevant emails are responsible for driving 18 times more revenue than broadcast emails. Building a…

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How Gatorade Utilizes Native Social Media Ad Products To Provide Value To Customers

Today we are highlighting a case study that was presented by Gatorade at our #SMSsummit event in San Francisco last year, which focuses on how brands can use native ad products within social platforms in order to create compelling customer experiences. If you are reading this blog, the chances are you understand that the internet has…

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How To Stay Ahead of the Social Media Learning Curve : Delivering stellar digital customer engagement is your ticket to success

You may have just blinked. In that brief moment of time, there were likely a dozen changes that hit the world of social media, causing you to change – in big ways or small – how you go about your day-to-day. And because you wade in the social media waters every day, you know just how…

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