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Top 8 Viral Social Campaigns of the Year

It’s fair to say 2022 has been a busy year for social media marketers. According to McKinsey, inflation has put a dent in consumer confidence, with shoppers feeling twice as pessimistic about the economic outlook as during the pandemic. This pessimism has prompted a change in shopping behavior as consumers look to “trade down,” with…

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How Much to Charge for Social Media Management

how much to charge for social media management

It’s practically impossible for a business to operate in today’s market without a social media presence. Despite this fact, many business owners and marketing teams are missing the experience or resources to internally manage their social media presence in a strategic way. More and more businesses are opting to outsource their social media management to…

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5 Ways to Knock Your Brand’s Social Media Out of the Park in 2021

Thanks to our year of physically distancing from friends, colleagues, and family – consumers have come to rely on social media more than ever before. For many, Facebook, Instagram, TikTok, Pinterest, and Snapchat became the go-to source for connecting with loved ones, discovering new products, shopping, entertainment, and engaging in activism. As we head into…

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