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  • Author: Audrey Van Vark

Why you should align Email and Social Marketing

Email and Social Media Marketing

Email marketing is still one of the highest driving channels for many brands to acquire and engage new customers. Thousands of dollars are invested in email marketing every day.It is obvious that as social media marketing grows, email marketing isn’t going anywhere. So, should marketers align social and email marketing to drive more engagement? In…

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How to create a social media strategy that reaches millennials

Millennial Marketing Strategy

Millennials have become a trend on their own (and that isn’t just coming from someone in the generation). We have our own color (millennial pink), our own twitter trends (#thingsmillennialshavekilled) and even our own target market. If you aren’t taking advantage of the millennial age bracket in your social media strategy you are missing out…

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How a brand can use experimental marketing

Creativity Has no Limits for experimental marketing

With so many brands trying to get customers attention many companies have started to participate in Experimental marketing. Brands are trying to get around people using ad blockers, no-commercial entertainment, and social media ads by creating situations that create direct connections and relationships with their customers. But, what is experimental marketing and how do you…

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