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8 powerful social media video stats to help you dominate your social media marketing strategy

If you’re still not convinced about how important video content is, then this article can change your mind. We will share some statistics that can encourage your business to take action on video content for social media. Video content is the present and future of every social media strategy. It doesn’t matter what you’re selling…

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3 Email Marketing Automation Campaigns You Should be Sending

By now, you’ve likely decided that your email marketing strategy needs campaign automation. After all, in 2018 great email marketing is about more than blasting your subscribers with promotional offers. And we’ve got the statistics to back that claim up: relevant emails are responsible for driving 18 times more revenue than broadcast emails. Building a…

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How Gatorade Utilizes Native Social Media Ad Products To Provide Value To Customers

Today we are highlighting a case study that was presented by Gatorade at our #SMSsummit event in San Francisco last year, which focuses on how brands can use native ad products within social platforms in order to create compelling customer experiences. If you are reading this blog, the chances are you understand that the internet has…

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5 Product Styling Photo Ideas for Instagram

With its growing shoppable features and the increase in advertising options, Instagram is becoming more and more important for brands. The platform now has over 25 million business profiles, compared to just 15 million in July of 2017. And with this rising attention and competition on Instagram comes an increasing demand for exceptional visual content. The…

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Why you should do a re-engagement campaign and 5 examples of companies that did it right!

It is inevitable that a portion of your subscriber list is going to lose interest and die off. That being said, how do you control the number of people that stop opening your emails? Having your subscribers stop opening your emails but stay on your list can seriously hurt your email engagement rate or mark…

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15 free tools to help you write killer blog posts

As a writer, the creative cup does not always runneth over with awesome blog post ideas. This is especially true if you need to come up with quality ideas on a consistent basis. Enter the web, plus many marketers struggling with this same issue, and voila! Tons of awesome tools available to help you pack a punch…

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