Podcasts have been around for quite some time but haven’t really taken off until the 2000s. Between iTunes, SoundCloud, and Spotify it’s pretty easy to get your hands on podcasts from a variety of industries and topics. We have compiled a list of 8 Marketing specific podcasts that you should hit the subscribe button on….
Ever since the death of the newsfeed news in January marketers have been waiting to see how paid social ads would be affected. Many hypothesized that ad prices would surge, time spent on Facebook would plummet, and the platform would cease in being a useful marketing tool. And while many of the above predictions have…
You may have just blinked. In that brief moment of time, there were likely a dozen changes that hit the world of social media, causing you to change – in big ways or small – how you go about your day-to-day. And because you wade in the social media waters every day, you know just how…
Marketers talk a lot about strategy and how to implement it for social media marketing. The right tools can make all the difference. Here is a list of the top 50 tools to help you manage, deliver and optimize your social media marketing strategies. Agora Pulse Agora Pulse is one of the most affordable tools…
As a marketer, you may think you don’t need to go to conferences because you have already established your brand and strategy and it works for you. But, not only do conferences serve as a time to get out of the office but they can be extremely informative. It can take your already existing strategy…
There you are, attending a conference and looking to network with some peers and professionals. You don’t know anyone. You didn’t come with a team or manager. Where do you start? Making the most out of a room can be the difference between a successful conference and a dud. Here are 9 sure-fire ways to…
In 2018 hashtags are everyone and most people use them in their social media posts. You see them on Facebook, Twitter, Pinterest, Instagram, Snapchat, events, commercials, etc. So, the question that comes up all the time is why is a hashtag so important and should I be using them? Why hashtags are important In…
Last updated: 2-20-2020 Traditionally, Valentine’s Day has offered a chance for brands to connect with their customers and share in the spirit of love, generosity, and overall appreciation with creative Valentine’s day campaigns. But the public sentiment around Valentine’s Day is shifting and expanding. According to the National Retail Federation, while Valentine’s Day-related spending is…
Earlier this year I traveled across Thailand for an entire month, scuba diving, yachting, fine dining – all without paying a dollar out of pocket. As a group of micro influencers with a following geared towards travel, we often looked like a mobile film crew: constantly creating content for these fantastic companies we felt fortunate…
As social media becomes a larger part of the marketing world and new trends, new technology and new ways of reaching audiences emerge, companies need to find the most cost-effective ways to take advantage of that medium to reach their market. Social media has introduced the idea that brands can reach a broad audience easily….
