Last updated: 2-20-2020 Traditionally, Valentine’s Day has offered a chance for brands to connect with their customers and share in the spirit of love, generosity, and overall appreciation with creative Valentine’s day campaigns. But the public sentiment around Valentine’s Day is shifting and expanding. According to the National Retail Federation, while Valentine’s Day-related spending is…

By now, the holiday seasons is in full swing and marketers are trying to reach their customers with promotions, new products, and end of the year sales. Holiday shopping is a big B2C opportunity for brands. Every business tries to take advantage of the increased demand and promotional efforts go through the roof. To spread…