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5 Amazing Tools to Start Your E-Commerce Business

tools for Ecommerce Business

With total revenue expected to show annual growth of 8.3%, there are a lot of good reasons to start an e-commerce store. That statistic puts the total U.S. e-commerce industry at about 652.417 million by 2022. But with a growing industry comes growing competition, and e-commerce stores must deliver an excellent experience both on-site and…

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How to Leverage Facebook Messenger for Lead Generation

It’s no secret that chatbot and AI technology has integrated itself into almost every aspect of business. This trend is changing the way businesses do customer service, finance, operations and marketing. Many brands, big and small, have begun implementing bots into their marketing strategy to facilitate lead generation. In the recent years, Facebook Messenger has…

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Thought Leader Thursday: Mallorie Rosenbluth of Grubhub

For this week’s Thought Leader Thursday, we’re featuring Mallorie Rosenbluth of Grubhub – one of our most highly rated Social Media Strategies Summit speakers of 2017. Prior to Grubhub, Mallorie held positions at Wegman’s Food Markets, Likeable Media, and Baked by Melissa. She joined the Grubhub team in 2016. It’s an exciting time for the company….

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Digital Innovation in Marketing and Education

Hear from Temple University below about what programs they are implementing to further students education in the Social Media Marketing Industry. Temple University will be at Social Media Strategies Summit, Chicago this April 24-26th, 2018.    In today’s digital economy, Temple University is utilizing an online curriculum to prepare students to become the next digital…

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7 Social Media Scheduling Tools That Rock

Social Media Scheduling Tools

Having the ability to sit down and schedule out social media posts for the week or even the month is exactly the shortcut that marketers need. Social Media scheduling tools are so valuable for that reason alone, that marketers need shortcuts in order to get their brand content out there. They need tools they can rely…

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Why Hashtags are so Powerful


In 2018 hashtags are everyone and most people use them in their social media posts. You see them on Facebook, Twitter, Pinterest, Instagram, Snapchat, events, commercials, etc. So, the question that comes up all the time is why is a hashtag so important and should I be using them?   Why hashtags are important In…

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14 Best Valentine’s Day Campaigns

Valentine's Day Social Media Marketing Campaigns

Valentine’s Day is a chance for brands to connect with their customers and share in the spirit of love, generosity, and overall appreciation. From tweeting a Valentine’s Day wish to your followers or sharing in a fundraiser, brands take this holiday as a chance to show their appreciation for their customers and community as a…

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10 Employee Advocacy Tools to Increase Brand Reach and ROI

employee advocacy

Consider this statistic: employees are 2x as trusted as a CEO, senior executive, or activist consumer. If that stat didn’t drive the importance of employee advocacy home for you, how about this: on average, brand messages are shared 24x more frequently when distributed by employees. Employee advocacy is increasingly being seen as a key accompaniment…

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Don’t fall into these 5 marketing traps that drain your budget

Social Media Marketing on a budget

As social media becomes a larger part of the marketing world and new trends, new technology and new ways of reaching audiences emerge, companies need to find the most cost-effective ways to take advantage of that medium to reach their market. Social media has introduced the idea that brands can reach a broad audience easily….

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