User Generated Content

Author: Lauren Moreno
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Date: January 18, 2019

10 Tools to Help You Run a Highly Successful Influencer Marketing Program

Influencer Marketing
Social Media
User Generated Content

Influencer marketing has proven to be a very effective strategy for building communities and reaching new potential customers. Last year, 92% of marketers found their influencer strategy effective and 39% of those marketers plan to further increase their influencer marketing budgets in the coming year. Why Influencer Marketing The effectiveness of influencer marketing is not…

Author: Lauren Moreno
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Date: June 7, 2018

4 Ways to Incorporate Your User Generated Content on Different Channels

Content Creation
Influencer Marketing
User Generated Content

Once primarily thought of as a marketing tactic for edgy brands (think Urban Outfitters), User Generated Content (UGC) is quickly becoming a bigger and bigger piece of content marketing strategies. And this is for good reason: UGC improves customer satisfaction, helps brands understand their audience, provides a means for users to build community, and is…