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The ultimate guide to Video SEO for YouTube

Why your Business needs to be on YouTube Every company that wants to succeed on social media must consider implementing video content in its communication strategy. We can confirm that 79% of consumers prefer watching a video than reading about a product. This means that video content allows your business to achieve engagement and branding fidelity, reach potential…

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4 awesome live video campaigns and what you can learn from them

The era of live video thus far has been both an exciting and scary time for marketers. The business case is glaringly clear: video posts have 135% greater organic reach than photo posts. People spend 3x longer watching video that’s live versus pre-recorded. What this means, though, is sharing raw, unedited content with hundreds, thousands, potentially…

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Why you should do a re-engagement campaign and 5 examples of companies that did it right!

It is inevitable that a portion of your subscriber list is going to lose interest and die off. That being said, how do you control the number of people that stop opening your emails? Having your subscribers stop opening your emails but stay on your list can seriously hurt your email engagement rate or mark…

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Why you should align Email and Social Marketing

Email and Social Media Marketing

Email marketing is still one of the highest driving channels for many brands to acquire and engage new customers. Thousands of dollars are invested in email marketing every day.It is obvious that as social media marketing grows, email marketing isn’t going anywhere. So, should marketers align social and email marketing to drive more engagement? In…

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