A winning athletics program is a shop window for higher education institutions, giving social media marketers an invaluable tool for engaging past, present, and future students. To illustrate our point, at the time of writing, the Ohio State Buckeyes football team had generated more search activity over the previous 12 months than the university itself:…
“The key to understanding how youth navigate social media is to step away from the headlines — both good and bad — and dive into the more nuanced realities of young people.” I wish I’d written those words, which are from Danah Boyd. Her desire to understand the nuances of teen lives and behavior led…
Hear from Temple University below about what programs they are implementing to further students education in the Social Media Marketing Industry. Temple University will be at Social Media Strategies Summit, Chicago this April 24-26th, 2018. In today’s digital economy, Temple University is utilizing an online curriculum to prepare students to become the next digital…
