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Top 24 AI Tools That Every Marketer Should Be Using

The widespread adoption of artificial intelligence (AI) tools by marketers wasn’t always a foregone conclusion. As recently as January 2020, half of the respondents to an Advertiser Perceptions survey said they had no plans to use AI to support their marketing efforts. Fast-forward to today and opinions have shifted. Organizations now use AI and machine…

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18 Impressive Examples of AI in Marketing

AI in Marketing

Today’s marketers seek new ways to find and attract their ideal audience. But in the fast-paced and ever-evolving digital marketing landscape, reaching your people and getting results is getting harder and harder. Enter AI in marketing. What Is Artificial Intelligence in Marketing? Artificial intelligence marketing (AI Marketing) is leveraging customer data and AI concepts like…

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5 Examples of How AI Chatbots Can Boost Your Marketing Power

AI Chatbot Strategy

Although the idea of chatbots has been around for quite some time (see: A Visual History of Chatbots), it has only been over the past several years that they have really come into the mainstream. Businesses like Pizza Hut, Sephora, Starbucks, and many others have used chatbots to streamline their customer service, reinforce brand awareness…

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